Shoe Sensation of Madison is participating in a holiday campaign to collect new and gently worn shoes. The store will accept donations for Soles4Souls through Dec. 17.

Individuals making a donation during the collection drive will also receive 20% off the purchase of new shoes.

Soles4Souls is a Nashville, Tenn.-based relief program collects used shoes to support micro-enterprise efforts to eradicate poverty. The organization also provides clothing and other necessities under the names Clothes4Souls and Hope4Souls.

For more information on the organization visit